December 8, 20235 min read

No-Login Client Portal: The Key to a Frictionless Experience

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Think about the last time a service forced you to create a new account with yet another password to remember. Was it a delightful experience? Probably not. This "password fatigue" is a major source of friction, and it's something you can eliminate entirely from your client onboarding.

What is a No-Login Portal Tool?

A no-login client portal does away with traditional usernames and passwords. Instead, it uses a more modern and secure method: the "Magic Link." When you invite a client, they receive a unique, time-sensitive link in their email. Clicking that link securely logs them into their personal portal. No accounts to create, no passwords to forget.

The "Magic Link" Advantage

This approach offers the best of both worlds: it's incredibly simple for the client and highly secure. Because the link is sent to their verified email address and often expires after use, it acts as a form of two-factor authentication without the hassle. For your clients, the journey is simple: click the link, upload their files, and they're done. This ease of use is a game-changer for client satisfaction.

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Emily C.

Copywriter