Can I start freelancing with no experience?

Yes, but you need to build "proof of skill." You can do this by creating personal projects, doing one or two small projects for non-profits for free, or creating "concept work" for your portfolio. Your portfolio is more important than your resume.

How much should I charge as a beginner freelancer?

Never charge nothing after your first portfolio piece. Research the low-to-mid range for your skill on freelance platforms and job boards. A common starting point is $25-$50/hour, depending on the skill, but aim to move to per-project pricing as soon as possible.

What is the easiest freelance skill to start with?

Skills like virtual assistance, social media management, content writing, and data entry have lower barriers to entry. However, the "easiest" skill is the one you are most proficient in and enjoy doing, as that will translate into higher quality work.

December 5, 2023 • 8 min read

How to Become a Freelancer (and Get Your First Client)

The dream of being your own boss, setting your own hours, and working from anywhere is more attainable than ever. But the path to becoming a successful freelancer can seem confusing. Where do you even start? This step-by-step guide will demystify the process and give you the actionable framework you need to get freelance work and build a sustainable career.

Step 1: Identify Your Marketable Skill

What can you do that a business would pay for? This could be a skill from your current job (writing, graphic design, project management, coding) or a passion you've honed (photography, video editing). Make a list and validate it by searching for freelance jobs in that category on LinkedIn or other job boards. If people are hiring for it, it's a marketable skill.

Step 2: Define Your Niche & Ideal Client

You can't be a "graphic designer for everyone." You need to specialize. Are you a logo designer for tech startups? A social media manager for local restaurants? The more specific you are, the easier it is to market yourself. This focus is a key part of how to look more professional & command higher rates.

Step 3: Build a "Minimum Viable Portfolio"

You don't need a massive portfolio to start. You need 2-3 high-quality examples of your work that are relevant to your niche. If you don't have any client work yet, create your own "concept projects." Redesign a local business's website or create a sample brand identity for a fictional company. The goal is to demonstrate your skill.

Step 4: Determine Your Pricing

New freelancers almost always undercharge. Research what others in your niche are charging. Don't price yourself at the bottom; it signals a lack of confidence. Start with a reasonable hourly or per-project rate. Remember, you can always increase your rates as you gain experience and testimonials.

Step 5: Get Your First Client

This is the biggest hurdle. Start with your immediate network: friends, family, and former colleagues. Let everyone know you are freelancing. From there, move on to online strategies. For a deep dive, check out our guide on How to Get Clients Online, but the key is to provide value in online communities where your ideal clients hang out.

Step 6: Deliver a Flawless Client Experience

Getting the client is only half the battle. Retaining them and getting referrals is how you build a real business. Your first impression is critical. Using a tool like Cliently to create a professional onboarding process shows you are organized and sets you apart. A smooth process is the secret to strong client relationships.